Cher Lloyd

About the artist

The multi-award-winning, multi-platinum-selling, chart-topping performer and songwriter Cher Lloyd is making her highly anticipated return with brand new single titled ‘Head Down’. Unabashed and unfiltered honesty have always powered this truly unique artist, and this latest single embraces exactly that. Speaking of the track Cher says: “Writing Head Down gave me the opportunity to speak my truth. After over 10 years in the industry feeling restrained and unable to gain control of myself and my art, here’s a glimpse of what my mind feels like. I hang on to the way the music makes me feel, pure happiness, euphoric. This song is for those who have hit a wall, but refuse to stand still." With a legion of die-hard fans, 20M+ combined social media followers and over a billion views on YouTube - Head Down is the first taste of what's to come from this newly independent star.